Identity Coffee Lab — coffee roaster in Seoul

Coffee Roaster

Identity Coffee Lab

4.4

Rare varietals, precise craft, distinctive profiles, refined brewing.

The Essence of Extraordinary Coffee

Step into a world where coffee is an art form, meticulously crafted to reveal its purest expression. This specialty coffee haven is renowned for its commitment to rare and experimental varietals, such as the captivating Washed Ecuador Alaska Del Sur Sidra, celebrated for its complex notes of spiced eucalyptus and herbs. Their portfolio also features highly distinctive profiles like the Washed Honduras El Puente, offering unique "green tones," a refreshing "minty quality," and a rare "pistachio" finish.

At its heart lies a philosophy of "Clean, Clear, Essence," guiding every precise process to ensure consistent results and unwavering value in each cup.This dedication extends beyond sourcing, with a profound commitment to optimizing coffee presentation. Through specific brewing adjustments—whether it's a V60, April brewer, or Chemex with precise temperature and extraction tweaks—they expertly manage and highlight nuanced flavor characteristics, balancing "developed qualities" to perfection.

Their coffee descriptions paint a picture of sophisticated palates, from blends boasting "restrained acidity," "sweet caramel," "luxurious nuts," and "toast aroma," to others with "clean and refreshing" or even "smoky" aftertastes, showcasing a truly diverse and refined roasting approach that elevates every sip into an unforgettable experience.

Coffee quality & sourcing

  • In-house roasting
  • Single origin
  • Micro-lots / seasonal
  • Experimental / fermented

Drinks

  • Hand-brews / pour over
  • Espresso & milk drinks
  • Cold brew

Beans & retail

  • Retail beans (in-store)
  • Buy beans online

Amenities

  • Work-friendly
  • To-go available
  • Pastries / snacks

Find Identity Coffee Lab

139 Donggyo-ro, Mapo-gu, Seoul

A Brew-tiful Google Maps Specialty Coffee Guide! ☕

London, Copenhagen, New York, Bangkok, Hamburg, …! 🔍☕ We've mapped out the best Specialty Coffee Shops and Coffee Roasters, so you can explore every city's unique coffee scene — directly in Google Maps.

Free. No spam. Unsubscribe with one click.

Brew-tiful Google Maps Specialty Coffee Guide on a phone